NOVEMBER 28, 2012
Five Hour Gay
Gay Coffee, the first company in history to launch 100% gay coffee in late 2011, is excited to announce “Five Hour Gay” – the first LGBT energy shot drink.
According to Gay Coffee company founder Melissa Krueger, “We at Gay Coffee are keenly aware of how the energy shot market both competes with traditional caffeinated beverages like coffee – and at the same time creates an exciting opportunity for us to meet the huge demand for a quick, quality, gay alternative to coffee. I can’t tell you how many emails we get every week from energy shot consumers who want the full gay coffee experience in a convenient, 5 ounce bottle – and just can’t get what they crave from regular, non-gay energy shot drinks.”
Five Hour Gay is made using a patented process of careful extraction from Gay Coffee’s already 100% Gay Certified coffee beans, and is fortified with B vitamin and antioxidants. Additionally, a sugar-free, calorie-free Five Hour Gay is available, made with all natural Stevia extracts. “We know our Gay Coffee customers expect the highest quality ingredients with all our products, and we are proud to continue this tradition with Five Hour Gay regular and with all natural sweetener substitute. It’s like your old energy shot drink got gentrified – seriously, just having a Five Hour Gay in your hand makes everything around you just look better,” continues Krueger, who is a daily Five Hour Gay consumer herself. “After a double shot of Red Hanky Roast in the morning, I like a sugar free Gay-Five right around 3pm – it makes the rest of my work day absolutely fierce.”
While Five Hour Gay is not yet available online, a November test of wholesale distribution of the new product has exploded across 15 states during its first month on the market. Despite a promising start – not everyone is feeling ‘gay’ about the coffee company’s latest beverage.
Seth Harris, president of Americans for Conservative Consumables (ACC) had harsh words for Five Hour Gay on Facebook, calling for a national boycott of the product in convenience stores, supermarkets, and other places where Five Hour Gay is sold. They are also lobbying to keep Five Hour Gay out of convenience stores and markets within 100 feet of public schools. Harris, whose organization is based out Central Florida, founded ACC in earlier this year to counter what he calls “the homosexual beverage agenda” - referring to the international explosion of “Gay” beverages in 2011 that included Queer Beer, Diversi-Tea, and Gay Coffee. According to Harris, “Homosexual beverages are not only a threat to our children, who have access to them and can’t always be stopped from consuming them – but like so-called gay marriage, homosexual beverages are an affront to traditional beverages everywhere. Is there no stopping what will be ‘gay’ next? With companies like Starbucks are already lined up in support of gay marriage, it is only a matter of time before everything, literally everything around us, will be tainted with the gay. We need to stand up and say no to homosexual beverages today - or tomorrow it’ll be gay milk, gay water, gay baby formula.”
Gay Coffee has not officially commented on the burgeoning controversy other than a statement on their website, “Recent boycott efforts against us by the ACC has not and will not affect the production or distribution of Five Hour Gay in any capacity. We respect the rights of others to protest – this is America, after all – even if their arguments are hateful and frankly, super stupid. We thank our loyal customers for their continued support.”
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